
Go behind the scenes of the Entertainment Industry
The Backstage Insider Podcast pulls back the curtain on the billion-dollar entertainment industry with exclusive interviews featuring industry professionals, breakthrough artists, and the power players shaping tomorrow's industry. Host Jim Norris - Publisher of Entertainment Spotlight and President of Entertainment Marketer — brings you insider access to the deals, decisions, and dreams that drive global entertainment.
Whether you're an industry professional, aspiring creator, or entertainment enthusiast, you'll gain insider knowledge that money can't buy.
New episodes drop weekly—your backstage pass to the entertainment world's biggest secrets.
Your Host
Jim Norris was born in Sudbury, Ontario, Canada.
Born to musical parents, he became heavily involved in music during high school, playing trumpet and then drums. He studied music at University of Toronto and then played professionally for 7 years, recording and touring with bands Taxi, Tote Family and Seadog.
In 1979, he launched Canadian Musician magazine in Toronto. Later that year, the newly formed company, Norris-Whitney Communications, launched Canadian Music Trade magazine. NWC published the printed programs for the Juno Awards, the Toronto Arts Awards, The Canadian Stage Band Festival, The CASBY Awards, the Canadian Country Music Awards and the Toronto Music Awards. In 1983, NWC published the 1st edition of Music Directory Canada. In the 1980s, NWC launched a distribution service, Music Books Plus, specializing in books, videos, software on music, pro audio and lighting.
In 1990 Norris-Whitney launched Professional Sound magazine and in 1997 launched Professional Lighting and Production magazine.
He has conducted seminars and webinars on Advertising, the Internet, the Music Business, Self Promotion and database marketing at trade shows in Canada and the U.S.
He is currently the president of Entertainment Marketer, the Publisher of Entertainment Spotlight and the Host of Backstage Insider with Jim Norris
Linkedin - www.linkedin.com/in/jimnorris2020
E,mail - jim@entertainmentmarketer.com
